Anastasia 🇺🇦 Shapovalova
About Anastasia 🇺🇦 Shapovalova
Anastasia Shapovalova is an SEO Manager in France with a strong background in digital marketing and a customer-centric approach. She has held various roles in companies such as SKEEPERS and EuroKera, emphasizing research, analysis, and organic traffic generation in her strategies.
Work at Holidu
Anastasia Shapovalova currently holds the position of SEO Manager France at Holidu, where she has been employed since 2023. Her role involves developing and implementing SEO strategies to enhance organic traffic and brand visibility in the French market. Based in Munich, Bavaria, Germany, she focuses on aligning SEO efforts with broader marketing objectives to create business value.
Previous Experience at SKEEPERS
Anastasia worked at SKEEPERS in various capacities. She served as Inbound Marketing Manager from 2019 to 2021, where she focused on customer experience management solutions. Following this role, she transitioned to Global SEO Manager for a period of nine months in 2021 to 2022. In these positions, she emphasized research, analysis, and a customer-centric approach to drive lead acquisition and enhance brand value.
Background in Marketing and Communications
Anastasia has a diverse background in marketing and communications. She worked at EuroKera as a Marketing and Communications Coordinator from 2018 to 2019, and previously as a Marketing and Communications Specialist from 2016 to 2018. Her experience includes developing strategies for the European market and enhancing brand awareness through targeted marketing initiatives.
Education and Expertise
Anastasia holds a Master's degree in Droit, économie, gestion with a focus on Information and Communication from Université Toulouse 1 Capitole, which she completed in 2016. Additionally, she earned a Diploma of Specialist in Public Relations from South Ural State University (SUSU) in 2015 and an MBA in Marketing and Communications from PPA Business School in 2017. Her educational background supports her expertise in digital marketing and SEO.
Digital Marketing Skills
Anastasia possesses extensive experience in digital marketing, particularly in lead acquisition and organic traffic generation. Her strategies are built on a foundation of research and analysis, allowing her to create effective marketing campaigns that drive brand awareness. She has demonstrated a strong ability to integrate SEO practices into broader marketing frameworks to achieve business objectives.