Luca Vivona

Area Lead Sales & Account Management @ Holidu

About Luca Vivona

Luca Vivona is an Area Lead in Sales and Account Management at Holidu, where he has worked since 2021. He has a diverse background in sales and marketing, having held various positions at trivago and Mello App, and possesses advanced degrees in Business Administration and Digital Marketing.

Work at Holidu

Luca Vivona has been serving as the Area Lead Sales & Account Management at Holidu since 2021. In this role, he is responsible for overseeing sales operations and account management strategies within the organization. His position is based in Sardinia, Italy, where he has contributed to the company's growth and market presence in the region.

Previous Experience at Mello App

Before joining Holidu, Luca worked at Mello App as a Digital Marketing Partnership from 2020 to 2021. His tenure lasted for nine months and took place in Düsseldorf, Germany. In this role, he focused on establishing and managing digital marketing partnerships to enhance the company's outreach and engagement.

Career at trivago

Luca Vivona has extensive experience at trivago, where he held multiple positions from 2015 to 2020. He began as a Direct Sales Representative B2B, then progressed to Sales & Account Manager, and later became a Partnerships Manager. His final role at trivago was as a Sales Manager from 2017 to 2019. Throughout his time there, he played a key role in expanding the sales team and enhancing the company's partnership strategies.

Education and Expertise

Luca Vivona holds a Master's Degree in Digital Marketing from DCI Digital Career Institute, which he completed from 2020 to 2021. He also earned a Master's Degree in Business Administration from Università degli Studi di Brescia between 2011 and 2014. Additionally, he obtained a Bachelor of Science in Business Administration from Università Cattolica del Sacro Cuore from 2007 to 2010. His educational background supports his expertise in sales, account management, and digital marketing.

Team Leadership and Growth Initiatives

Luca has demonstrated effective leadership skills by expanding his team's size from five to ten sales and account management professionals. He successfully led the establishment of a new office in the Sardinia market for Bookiply, contributing to the company's regional expansion efforts. His ability to leverage personal network connections has also enhanced the company's talent acquisition strategy.

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