Riccardo Bertolo

Performance Marketing Manager Italy, Portugal, Canada + A/B Test @ Holidu

About Riccardo Bertolo

Riccardo Bertolo is a Performance Marketing Manager with experience in Italy, Portugal, and Canada, currently working at Holidu since 2022. He has a background in marketing roles across various companies, including L'Oréal and Procter & Gamble, and holds degrees from EDHEC Business School and Ca' Foscari University of Venice.

Current Role at Holidu

Riccardo Bertolo serves as the Performance Marketing Manager at Holidu, focusing on markets in Italy, Portugal, and Canada. He has been in this position since 2022 and is responsible for managing performance marketing strategies, including A/B testing to optimize campaign effectiveness. His role is based in Monaco di Baviera, Germany.

Previous Experience at Holidu

Prior to his current position, Riccardo worked at Holidu as a Junior Performance Marketing Manager from 2021 to 2022. In this role, he managed performance marketing efforts for Italy, Portugal, and New Zealand for seven months. His initial tenure at Holidu began with a five-month role as a Junior Performance Marketing Manager for Italy in 2021, also based in Monaco di Baviera.

Professional Background in Marketing

Riccardo has a diverse background in marketing, having worked at several notable companies. He served as an Assistant Product Manager in SkinCare & SunCare at L'Oréal for six months in 2019 and later as a Category Expert Assistant for Western Europe in Skincare & Men Expert from 2019 to 2020. He also held the position of Junior Global Marketing Manager at Albéa Group, focusing on Make-Up Lips from 2020 to 2021.

Educational Qualifications

Riccardo holds a Master's degree in Management Studies from EDHEC Business School, which he completed from 2017 to 2018. He also earned a Bachelor's degree in Economics and Management from Ca' Foscari University of Venice, studying from 2014 to 2017. Additionally, he studied Business Administration at California State University-Long Beach for one year in 2016 to 2017.

Early Career Experience

Riccardo's early career includes various roles that contributed to his marketing expertise. He worked as a Strategic Sales & Trade Marketing Intern at Procter & Gamble for five months in 2018 and as a Marketing Analyst at Web2Asia for two months in 2015. He also gained experience as an Executive Producer at TEDxEDHECBusinessSchool for three months in 2018.

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