Marcos San Miguel

Senior Programme Manager @ Hotwire

About Marcos San Miguel

Marcos San Miguel is a Senior Programme Manager currently working at Hotwire in Madrid, where he has been employed since 2021. He has a diverse background in marketing and public relations, with previous roles at Ketchum, Cohn & Wolfe, and BCW Global.

Current Role as Senior Programme Manager

Marcos San Miguel currently holds the position of Senior Programme Manager at Hotwire, a role he has occupied since 2021. He is based in Madrid y alrededores, España. In this capacity, he oversees various projects and initiatives, ensuring they align with the company's strategic objectives.

Previous Experience at Hotwire

Before his current role, Marcos worked at Hotwire as a Programme Manager from 2019 to 2021. During this two-year period, he contributed to project management efforts in Madrid y alrededores, España, enhancing his skills in managing client relationships and delivering results.

Career Background in Public Relations and Marketing

Marcos has extensive experience in public relations and marketing. He served as an Account Executive at Ketchum from 2010 to 2014 and later worked at Cohn & Wolfe in various roles, including Senior Consultant in PR and digital marketing from 2015 to 2018. His experience also includes a position as Senior Digital Marketing Consultant at BCW Global from 2018 to 2019.

Educational Background

Marcos San Miguel has a solid educational foundation in marketing and public relations. He earned a Licenciado in Publicidad y RRPP from Universidad Complutense de Madrid, completing his studies in 2009. He also holds a Master's degree in Administración de Empresas y Marketing from Universidad Nacional de Educación a Distancia - U.N.E.D., obtained in 2011. Additionally, he completed a Master's in Marketing Digital y Estrategia Online at ISDI in 2015 and a Master's degree in Marketing Digital y Comercio Electrónico from EAE Business School in 2022.

Early Career and Trainee Experience

Marcos began his professional journey as a Trainee at Cohn & Wolfe from 2008 to 2009. He also served as Subdirector at CMU Ximenez de Cisneros at Universidad Complutense de Madrid from 2004 to 2007. These early roles provided him with foundational skills in management and communication.

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