Ruth Spencer
About Ruth Spencer
Ruth Spencer serves as the VP of Growth at Hungryroot, where she has worked since 2022, overseeing product and marketing analytics. With a strong background in sustainability management and extensive experience in marketing, she has contributed to the development of strategies that align with Hungryroot's mission.
Work at Hungryroot
Ruth Spencer currently serves as the Vice President of Growth at Hungryroot, a position she has held since 2023. Prior to this role, she worked as the Vice President of Performance Marketing for two years, starting in 2022. Her tenure at Hungryroot includes various positions such as Senior Director of Marketing from 2020 to 2022, Head of Brand Marketing from 2019 to 2020, and Retention Marketing Manager from 2018 to 2019. In these roles, she has overseen product and marketing analytics, focusing on performance and retention marketing, and has contributed to the development of marketing strategies that align with the company's mission.
Education and Expertise
Ruth Spencer holds a Master of Science in Sustainability Management from Columbia University, where she studied from 2014 to 2017. She also earned a Bachelor of Science in Environmental and Water Resource Economics from the University of Arizona, completing her studies from 2008 to 2011. Her educational background in sustainability management enhances her expertise in growth and marketing analytics, particularly in developing strategies that promote healthy living.
Background
Ruth Spencer has a diverse professional background that includes experience in both acquisition and retention marketing. She began her career as a Fulbright Scholar with the U.S. - Norway Fulbright Foundation from 2011 to 2012. She then worked as a Strategist and Events Coordinator Intern at Modavanti.com from 2014 to 2015. Her experience also includes roles at MM.LaFleur as Manager of Acquisition Marketing from 2017 to 2018 and as Director of Sales & Marketing at Sourcemap in 2016.
Achievements
Throughout her career, Ruth Spencer has been involved in various marketing initiatives that have contributed to organizational growth. At Hungryroot, she has played a significant role in developing marketing strategies that align with the company's mission of making healthy living easy and enjoyable. Her comprehensive approach to growth strategies has been informed by her strong background in sustainability management and marketing analytics.