Rachel Petzold
About Rachel Petzold
Rachel Petzold is a seasoned product management professional currently serving as the Chief Executive Product Officer and Founder at M:Shp since 2020. With extensive experience at companies like Amazon, Ibotta, and Cinépolis, she employs Human Centered Design methodologies to drive product development and enhance customer experiences.
Current Role at Ibotta
Rachel Petzold serves as the Director of Product Management at Ibotta, Inc. since 2021. In this role, she applies her extensive experience in product management to lead teams in developing customer-focused solutions. Her responsibilities include overseeing product strategy and ensuring alignment with market needs. Petzold leverages her background in various industries to enhance Ibotta's offerings.
Experience at M:Shp
Petzold is the Chief Executive Product Officer and Founder of M:Shp, a position she has held since 2020. Based in the Dallas-Fort Worth Metroplex, she combines her brand experience with start-up exposure to drive product development and strategic vision. Her leadership focuses on utilizing innovative methodologies to create impactful products.
Previous Positions at Amazon
Rachel Petzold held multiple roles at Amazon, including Senior Product Manager in Technical Advertising and Sr PM for the 3P Marketplace in Canada & Mexico. Her tenure at Amazon spanned from 2017 to 2019, during which she contributed to various product management initiatives. Petzold's experience at Amazon provided her with a strong foundation in technical product management.
Background in Product Management
Petzold has a diverse background in product management, having worked in various capacities across multiple organizations. She has held roles such as Vice President of Personalization at Cinépolis Cinemas USA and Ecommerce Sr Manager of Product Development at Zumiez. Her experience encompasses a range of industries, allowing her to apply human-centered design and design thinking methodologies effectively.
Education and Expertise
Rachel Petzold utilizes her expertise in human-centered design and customer-centric decision-making in her professional roles. She emphasizes the importance of best practices in product management and embraces cutting-edge technologies to support organizational growth. Her educational background supports her strategic approach to product development.