Sungdae Cho
About Sungdae Cho
Sungdae Cho serves as the Head of New Business APAC at ICIS, where he focuses on enhancing customer engagement and driving commercial strategies in Southeast Asia, Australia, and New Zealand. With prior experience at LG Display and Gartner, he has a strong background in sales management and customer-centric practices.
Work at ICIS
Sungdae Cho serves as the Head of New Business APAC at ICIS, a position he has held since 2021. In this role, he drives insight and best practices across the organization to enhance prospect engagement and results. He focuses on creating a high-performance new business sales function, aiming to differentiate ICIS through commercial excellence. His responsibilities include leading the development and execution of both short- and long-term commercial strategies to address market opportunities in Southeast Asia, Australia, and New Zealand. Additionally, he is responsible for embedding customer-centricity across ICIS and acting as a customer champion in the SEA/Oceania region.
Previous Experience at Gartner
Prior to his current role, Sungdae Cho worked at Gartner as the Area Managing Director APAC from 2018 to 2021. During his tenure, he was responsible for overseeing operations and driving business growth across the Asia-Pacific region. His leadership contributed to the strategic direction of the organization, focusing on market expansion and client engagement.
Experience at LG Display
Before joining Gartner, Sungdae Cho held the position of Large Enterprise Sales Manager at LG Display from 2012 to 2018. In this role, he managed sales operations and developed strategies to engage large enterprise clients. His experience at LG Display provided him with a strong foundation in sales management and customer relationship development.
Education and Expertise
Sungdae Cho possesses expertise in commercial strategy development, customer engagement, and sales management. His educational background supports his professional roles, equipping him with the skills necessary to drive customer satisfaction and loyalty. His focus on innovation and mission impact aligns with his leadership roles across various organizations.