Tom Sacchi
About Tom Sacchi
Tom Sacchi is the Director of Marketing and Public Relations at IDW Publishing and has over three decades of experience in the comic book and graphic novel publishing industry.
Current Role at IDW Publishing
Tom Sacchi serves as the Director of Marketing and Public Relations at IDW Publishing in the New York City Metropolitan Area. In this role, he is responsible for overseeing marketing schedules and promotional workflows. Tom manages promotional efforts for an average of four unique creator-owned series at any given time. His duties include maintaining all public messaging through regular social media updates, orchestrating press and PR outreach, and handling advertising and copy-writing tasks.
Experience at DC Comics
Tom Sacchi worked at DC Comics as a Marketing and Public Relations Manager for 22 years, from 1993 to 2015, in the New York City Metropolitan Area. During his tenure, he accumulated extensive experience in guiding comic series and graphic novels from creative development through publication. His long-term role reflects his proficiency in marketing and PR within the comic book industry, contributing significantly to the company’s outreach and promotional efforts.
Previous Role at Marvel Entertainment
Before his tenure at DC Comics, Tom Sacchi worked at Marvel Entertainment as a Marketing Department Specialist for six years, from 1987 to 1993, in the New York City Metropolitan Area. In this position, he gained critical experience in the marketing aspects of the comic book industry, collaborating in a fast-paced and target date-driven environment to ensure the successful promotion and distribution of Marvel's publications.
Early Career at Catalan Communications
Tom Sacchi began his career at Catalan Communications where he served as an Assistant Editor from 1983 to 1986 in the New York City Metropolitan Area. This role provided him with foundational editorial skills and a solid understanding of the comic book publishing process. His early exposure to the industry at Catalan Communications laid the groundwork for his future roles in marketing and public relations.
Educational Background
Tom Sacchi studied at William Paterson University of New Jersey, where he earned a Bachelor of Fine Arts (BFA) in Animation, Interactive Technology, Video Graphics, and Special Effects from 1986 to 1990. His education equipped him with the technical and creative skills needed to thrive in the comic book and graphic novel publishing industry. This academic background has been instrumental in his approach to both creative development and marketing initiatives.