Aditi Chaturvedi
About Aditi Chaturvedi
Aditi Chaturvedi is a Marketing Manager at IFB Appliances with extensive experience in marketing and human resources roles across various companies in Madhya Pradesh, India.
Current Role at IFB Appliances
Aditi Chaturvedi serves as the Marketing Manager at IFB Appliances, where she has been employed since 2023. In this role, she focuses on developing and implementing marketing strategies that enhance brand visibility and customer engagement in the Bhopal region. Her responsibilities include coordinating marketing campaigns and overseeing various promotional activities to drive sales performance.
Previous Experience at LG Electronics
Prior to her current position, Aditi worked at LG Electronics as a Retail Sales Manager starting in 2022. She also held the role of Marketing Coordinator at the same company for one year, where she managed marketing activities across Madhya Pradesh. Her experience at LG Electronics involved executing both Above The Line (ATL) and Below The Line (BTL) marketing initiatives.
Background in Human Resources Management
Aditi Chaturvedi has a background in human resources management, having worked as an HR Manager at Money Secure Investor for four months in 2019. She also served as the Human Resources Recruitment Manager at Sterling Holidays Indore for one year. These roles contributed to her understanding of organizational dynamics and employee engagement.
Educational Qualifications
Aditi holds a Bachelor of Commerce (BCom) degree from Awadesh Pratap Singh University, where she studied from 2015 to 2018. She furthered her education by obtaining a Master of Business Administration (MBA) from APJ Abdul Kalam University Indore, specializing in HR and Finance, from 2018 to 2020.
Marketing Expertise and Achievements
Throughout her career, Aditi has demonstrated expertise in project management and marketing strategy development. She has successfully implemented merchandising strategies that improved product placement and sales performance in retail outlets. Additionally, she has enhanced customer service experiences by fostering open communication with clients.