Artem Kuznetsov
About Artem Kuznetsov
Artem Kuznetsov serves as the User Acquisition Lead at Inkitt, where he focuses on strategic user acquisition initiatives. He has extensive experience in digital marketing and user engagement, having held various roles in the field since 2011.
Current Role at Inkitt
Artem Kuznetsov serves as the User Acquisition Lead at Inkitt, a position he has held since 2024. In this role, he is responsible for developing and implementing strategies to enhance user acquisition efforts for the company. His focus is on optimizing marketing initiatives to drive user engagement and growth.
Previous Experience at Inkitt
Before his current role, Artem worked at Inkitt as a Senior User Acquisition Manager from 2022 to 2024. During this time, he played a significant role in shaping user acquisition strategies that contributed to the company's growth. His efforts were particularly influential in enhancing the visibility and reach of the Galatea App.
Education and Expertise
Artem Kuznetsov studied at the North-West Academy of Public Administration, where he earned a Specialist Degree in Project Management from 2005 to 2011. He also attended IKRA 2.0, focusing on Digital Communication and Media/Multimedia from 2011 to 2012. His educational background supports his expertise in digital marketing and user acquisition strategies.
Career Background
Artem has a diverse career in user acquisition and digital marketing. He worked at The Wallet as a User Acquisition Manager from 2015 to 2020, and at MobilityWare as a Performance Marketing Manager from 2020 to 2022. His earlier experience includes roles as a Flash Designer at Traffic Isobar and as a Digital Producer at 2Nova Interactive, both in Saint Petersburg, Russian Federation.
Contributions to Mobile App Marketing
Artem possesses extensive knowledge in mobile app marketing, particularly in user acquisition and digital marketing strategies. His contributions have been instrumental in the growth of applications, notably through strategic initiatives that enhance user engagement and retention.