InMarket
InMarket provides real-time marketing and measurement solutions, utilizing proprietary data for targeted location advertising and offering services across various industries.
Services
InMarket offers a broad range of real-time marketing and measurement solutions. These include analytics, activation, audiences, attribution, and a self-serve geolink service. Their comprehensive suite of services is designed to enhance marketing strategies and campaign effectiveness. The company also provides holiday solutions to help clients maximize their marketing success during peak seasons.
Products
InMarket offers several key products to support targeted marketing efforts. A highlight is their 360° consumer intelligence and real-time activation platform, which aids in delivering precise location-based advertising. Their proprietary, permission-based SDK data ensures accuracy and relevance in advertising. Another cornerstone product is their LCI® attribution platform, used to measure the effectiveness of marketing campaigns comprehensively.
Sector
InMarket provides industry-specific marketing solutions tailored to various sectors. Their expertise spans retail, automotive, consumer packaged goods (CPG), health, and finance, among others. By catering to different industries, InMarket ensures that solutions are relevant and impactful, leveraging their data insights and technology to address unique sector challenges.
Ethics and Compliance
InMarket operates under strict ethical principles, maintaining a firm stance against dishonest, illegal, or destructive campaigns. They are committed to complying with all state and federal laws regarding privacy disclosures and consumer data protection. This ethical commitment ensures that their marketing practices are trustworthy and reliable, aligning with industry standards.
Educational Resources
InMarket provides extensive educational resources to share valuable insights and industry knowledge. The company hosts regular webinars and publishes whitepapers and case studies. These resources are designed to keep clients and industry professionals informed about the latest trends, best practices, and innovations in the marketing and measurement space.