Becky Failla
About Becky Failla
Becky Failla is a marketing professional with extensive experience in both B2B and B2C marketing. She has held various roles in companies such as Rexel Electrical Supplies, Pacific Brands, Hallmark Cards, and currently Intelematics Australia, where she has contributed to significant growth in retail divisions.
Work at Intelematics
Becky Failla has been employed at Intelematics Australia since 2015. In her role in marketing, she focuses on B2B marketing strategies while also leveraging her extensive experience in B2C marketing. Her contributions have supported the company's growth and marketing initiatives in the automotive and technology sectors.
Previous Experience in Marketing and Sales
Prior to her current position, Becky Failla worked at Rexel Electrical Supplies Australia as a Marketing Assistant from 2006 to 2008 in Auckland, New Zealand. She then transitioned to Pacific Brands as a Sales Coordinator from 2008 to 2009 in Melbourne, Australia. Following that, she served as the National Sales Coordinator at Hallmark Cards from 2009 to 2012, also in Melbourne.
Achievements in Marketing
During her career, Becky Failla successfully contributed to the growth of the retail division by 46% while supporting the National Retail Manager at Mobil Oil. She has also worked on promotional campaigns for major clients, including Repco, AutoBarn, AutoPro, IGA, Kmart, and Myer, showcasing her ability to manage significant marketing initiatives.
Education and Expertise
Becky Failla studied at the University of Auckland, where she earned a Bachelor's Degree in Marketing and Commercial Law. This educational background has equipped her with the necessary skills and knowledge to excel in her marketing roles across various industries.