Amy Andrews
About Amy Andrews
Amy Andrews serves as the Senior Vice President of Integrated Investment at Interpublic Group (IPG) and has extensive experience in the marketing and media industry, including roles at notable companies such as MNI/Time Inc. and Hearst Magazines.
Current Role at Interpublic Group
Amy Andrews serves as Senior Vice President of Integrated Investment at Interpublic Group (IPG). She has held this position since 2012, contributing to the development of integrated marketing strategies. Her role involves overseeing investment strategies and ensuring alignment with client objectives. Andrews has been instrumental in driving initiatives that enhance client relationships and improve marketing outcomes.
Previous Experience at MNI/Time Inc.
Prior to her current role, Andrews worked at MNI/Time Inc. as the Publisher Relations Director from 2010 to 2012. In this position, she focused on building relationships with publishers and enhancing the company's media offerings. Her work involved evaluating market trends and positioning strategies to optimize publisher partnerships.
Background in Media and Marketing
Andrews has extensive experience in the media and marketing sectors. She served as VP Media Director at Mediaspace Solutions from 2000 to 2002, where she managed media strategies. Additionally, she held the position of Executive Marketing Director at Hearst Magazines from 2006 to 2010, focusing on marketing initiatives. Her background includes roles at Saatchi & Saatchi and MAGNA Global, where she specialized in integrated investment strategies.
Education and Expertise
Amy Andrews studied at Wheaton College in Massachusetts. Her education has provided a foundation for her expertise in evaluating both quantitative and qualitative factors in marketing. She is skilled in developing integrated and digital marketing programs, as well as managing budgets and improving operational efficiencies.
Team Building and Leadership Skills
Andrews is recognized for her ability to build strong teams through motivation and employee development. Her leadership style fosters high staff loyalty, contributing to a positive work environment. She emphasizes the importance of team dynamics in achieving organizational goals and enhancing overall performance.