Kari Knapp (Morgenthaler)
About Kari Knapp (Morgenthaler)
Kari Knapp is the Director of National Accounts at Indizen Optical Technologies, S.L.U., with a diverse background in marketing and product management across various industries. She has held significant roles at VISION EASE and US Bank, and possesses a Master's degree in International Management from Thunderbird School of Global Management.
Current Role at Indizen Optical Technologies
Kari Knapp serves as the Director of National Accounts at Indizen Optical Technologies, S.L.U. since 2020. In this role, she is responsible for managing national account relationships and driving sales strategies. Her experience in account management and product marketing contributes to her effectiveness in this position.
Previous Experience at VISION EASE
Kari Knapp held multiple positions at VISION EASE, starting as a Product Manager from 2000 to 2007, where she managed product development and marketing strategies. She then advanced to Senior Marketing Manager from 2007 to 2017, overseeing marketing initiatives. Finally, she served as National Account Manager from 2017 to 2020, focusing on key account management and sales growth.
Educational Background
Kari Knapp earned a Master's degree in International Management from Thunderbird School of Global Management, studying from 1992 to 1993. She also holds a Bachelor's degree in Business, Management, Marketing, and Related Support Services from Concordia College, where she studied from 1988 to 1992.
Career History in Diverse Industries
Kari Knapp has a diverse career spanning various industries, including healthcare, financial services, and consumer products. She worked at US Bank as a Senior Product Manager from 1997 to 2000, and at DowBrands Inc. in various roles, including Brand Assistant and Assistant Brand Manager from 1995 to 1997. Her broad experience enhances her strategic approach to product management and marketing.
Achievements in Product Launches
Kari Knapp has successfully led several complex product launches throughout her career. Notably, she launched a major retail brand that resulted in a 98% growth of polarized sales at Walmart. Her expertise includes market opportunity definition, vendor management, and the creation of comprehensive marketing plans.