Jess Cook
About Jess Cook
Jess Cook serves as the Head of Content and Communications at Island, bringing over 20 years of experience in content marketing and brand strategy. Cook has held various leadership roles at notable companies, including Marpipe, LASSO, and Fastly, and has worked with both B2C and B2B brands.
Work at Island
Jess Cook serves as the Head of Content and Communications at Island, a position held since 2023. In this role, Cook is responsible for overseeing content strategy and communication efforts, ensuring alignment with the company's objectives. This position follows a series of leadership roles in content marketing across various organizations, showcasing Cook's expertise in the field.
Education and Expertise
Jess Cook studied at Western Michigan University, where Cook earned a BBA in Advertising and a BA in Spanish from 2001 to 2005. With over 20 years of experience, Cook specializes in crafting insight-driven global campaigns and executing content strategies for both B2C and B2B brands. Cook's background includes a strong focus on leading cross-functional teams and organizing creative processes.
Background
Prior to joining Island, Jess Cook held various positions in content marketing and communications. Cook worked at Marpipe as Director of Content Marketing and later as VP of Brand & Content. Cook also served as Head of Content at LASSO and as Senior Content Marketing Manager at Fastly. Cook's career includes significant experience in both B2C and B2B sectors, collaborating with notable brands such as Eggo, Rice Krispies, and McDonald’s.
Achievements
Throughout Jess Cook's career, Cook has contributed to various high-profile projects and initiatives. Cook has worked with prominent B2C brands and has held leadership roles in multiple organizations, including Forbes Agency Council as a Member/Contributor. Cook's ability to conceptualize and execute breakthrough work has been a key factor in the success of the campaigns led.
Current Roles and Contributions
In addition to the role at Island, Jess Cook currently serves as an Advisor for Ércule and Laudable (YC S21) and co-hosts the podcast That's Marketing, Baby. These roles reflect Cook's ongoing commitment to the marketing and communications field, contributing insights and expertise to various initiatives and platforms.