Cait Maas
About Cait Maas
Cait Maas is a Senior Manager of Marketing Operations with extensive experience in marketing roles across various companies. She has held positions at InVision, Issuu, and several other organizations, focusing on lifecycle marketing and digital messaging.
Current Role at Issuu
Cait Maas serves as the Senior Manager of Marketing Operations at Issuu, a position she has held since 2023. In this role, she oversees marketing strategies and operations, focusing on optimizing processes and enhancing the effectiveness of marketing initiatives. Her experience in lifecycle marketing contributes to her current responsibilities, allowing her to leverage her skills in managing comprehensive marketing campaigns.
Previous Experience at Issuu
Before her current role, Cait Maas worked at Issuu as the Senior Manager of Lifecycle Marketing from 2021 to 2023. In this capacity, she was responsible for developing and executing marketing strategies aimed at engaging and retaining customers throughout their lifecycle. Her efforts contributed to improving customer experience and driving growth for the company.
Marketing Background
Cait Maas has a diverse background in marketing, with experience in various roles across multiple companies. She worked at InVision in several capacities, including Marketing Team Member, Manager of Digital Messaging, and Senior Manager of Marketing Automation. Her tenure at InVision spanned from 2018 to 2021, during which she gained expertise in marketing automation and digital messaging strategies.
Education and Qualifications
Cait Maas holds a Bachelor of Journalism with a focus on Public Relations from Indiana University Indianapolis, where she studied from 2010 to 2013. This educational background provided her with foundational knowledge in communication and marketing principles, which she has applied throughout her career in various marketing roles.
Professional Experience Overview
Cait Maas has held multiple marketing positions prior to her current role at Issuu. She worked as a Digital & Product Marketing Manager at Torchlite Marketing from 2015 to 2016, and as a Digital Marketing Manager at PactSafe from 2016 to 2017. Additionally, she has experience as a Project Manager at MindTrust Labs and InboundLabs Inc., further enhancing her project management and marketing skills.