Axelle Anduze
About Axelle Anduze
Axelle Anduze serves as the Head of Brand Strategy at Jellysmack since 2022, bringing extensive experience in video production and brand development from her previous roles at various media companies in France.
Work at Jellysmack
Axelle Anduze has been serving as the Head Brand Strategy at Jellysmack since 2022. In this role, she is responsible for developing and implementing brand strategies that align with the company's objectives. Jellysmack is known for its innovative approach to digital content and social media, and Anduze's expertise contributes to its growth in the competitive landscape of brand development.
Previous Experience in Brand Strategy
Before joining Jellysmack, Axelle Anduze worked at aufeminin Groupe as Directrice de rédaction Vidéo et Social from 2021 to 2022. Her role involved overseeing video content and social media strategies, enhancing the brand's presence in digital spaces. Additionally, she held the position of Directrice de production et de création at Prisma Media from 2020 to 2021, focusing on brand development.
Career in Production and Content Development
Axelle Anduze has extensive experience in production and content development. She worked as Assistante de production at BETC in 2012 and at France Télévisions in 2011. Her role as Chargée de production at Studio 71 FR from 2014 to 2015 further solidified her skills in managing production processes. She also served as Productrice de contenu digitaux at Partizan from 2015 to 2017, where she contributed to digital content creation.
Education and Expertise
Axelle Anduze studied at Sup de Pub, where she achieved a Bachelor in Stratégie des marques from 2010 to 2011, followed by a Master in Production et Réalisation from 2011 to 2012. Additionally, she completed a BTS in Communication des entreprises from 2008 to 2010. Her educational background provides her with a solid foundation in brand strategy and production.
Background in Journalism and Reporting
Anduze has a background in journalism and reporting, having worked as E-Reporter Voyage from 2012 to 2016. This role involved creating engaging content related to travel, which enhanced her storytelling skills. She also served as Directrice de rédaction Vidéo at meltygroup from 2017 to 2019, where she focused on video content and editorial direction.