Madeline Guest
About Madeline Guest
Madeline Guest is a Social Media Manager with experience in creating experiential marketing events for notable clients such as Cadbury and VOLVO. She has a background in social media strategy and event management, having worked for various companies in the UK and currently employed at Kairos Group since 2022.
Current Role at Kairos Group
Madeline Guest serves as the Social Media Manager at Kairos Group, a position she has held since 2022. In this role, she develops and implements social media strategies that align with the company's objectives. Her work focuses on enhancing brand visibility and engagement through targeted campaigns.
Previous Experience in Social Media Management
Before joining Kairos Group, Madeline worked as a Social Media Executive at Campfire from 2020 to 2022. During her tenure, she gained valuable experience in creating and executing social media strategies. Additionally, she worked as an Account Executive at RPM Ltd from 2019 to 2020, where she further developed her skills in client management and campaign execution.
Event Management Background
Madeline has a background in event management, having worked as an Event Team Administrator at TRO from 2017 to 2018. This role involved supporting various event initiatives, contributing to her understanding of experiential marketing. She also gained experience as a Compass Events Employee at Compass Group in 2016.
Educational Qualifications
Madeline is pursuing a Bachelor of Science degree in International Events Management at Sheffield Hallam University, a program she has been enrolled in since 2015. She also studied at Esher Sixth Form College, where she laid the foundation for her higher education.
Experiential Marketing Projects
Throughout her career, Madeline has created experiential marketing events for notable clients, including Cadbury, VOLVO, Tinder, Treatwell, Ellesse, and Ribena. She has developed strategic social media plans for major brands such as Cetaphil UK, Pepsico, JBL Quantum, and The INKEY List, aligning these initiatives with key performance indicators and brand personalities.