Lucy Greenway

Product And Process Lead @ Karat

About Lucy Greenway

Lucy Greenway is a Product and Process Lead with extensive experience in lead generation and business development. She specializes in using LinkedIn for professional engagement and has held various roles in customer service and management across the UK and Thailand.

Current Role at Karat

Lucy Greenway serves as the Product and Process Lead at Karat, a position she has held since 2017. In this role, she is responsible for overseeing product development and optimizing processes within the organization. Her expertise contributes to enhancing operational efficiency and ensuring that products meet market demands. Greenway's leadership in this position is pivotal in driving the company's strategic initiatives.

Professional Experience at PL Boost

Since 2019, Lucy Greenway has worked at PL Boost, focusing on lead generation, appointment setting, business development copywriting, and sales. Her role involves creating strategies to attract and engage potential clients, particularly in the training and consulting sectors. Greenway provides a Done-For-You Prospecting Service, which helps clients maintain a steady flow of B2B leads, thereby enhancing their business growth.

Previous Experience at Admiral Group Plc

Lucy Greenway has a background with Admiral Group Plc, where she worked as a Customer Service Representative from 2008 to 2010 and later as a Team Manager from 2011 to 2015. During her tenure, she developed skills in customer relations and team leadership, contributing to the company's service excellence. Her experiences at Admiral Group Plc laid a foundation for her subsequent roles in business development.

Leadership Role at Method—Revenue Growth System

From 2015 to 2017, Lucy Greenway held the position of Director at Method—Revenue Growth System in Phuket, Thailand. In this capacity, she focused on driving revenue growth for clients through effective marketing strategies. Her leadership helped shape the company's approach to client engagement and business development, further solidifying her expertise in the field.

Education and Specialization

Lucy Greenway studied at Swansea University, where she earned a Bachelor of Applied Science (B.A.Sc.) in Business and Marketing from 2004 to 2007. Her academic background provides a solid foundation for her professional endeavors. Greenway specializes in leveraging LinkedIn as a lead source and engagement platform, particularly for trainers, coaches, and consultants, enhancing their ability to grow their businesses.

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