Alexandra Gutierrez
About Alexandra Gutierrez
Alexandra Gutierrez is a Senior Marketing Manager specializing in Demand Generation at Kaseya, where she has worked since 2022 in Miami, Florida. She has over a decade of experience in marketing, with a strong focus on both traditional and digital strategies.
Work at Kaseya
Alexandra Gutierrez has been serving as the Senior Marketing Manager for Demand Generation at Kaseya since 2022. Based in Miami, Florida, she has contributed to the company's marketing efforts for two years. In this role, she focuses on developing and executing strategies to drive demand and enhance brand visibility within the market.
Education and Expertise
Alexandra Gutierrez holds a Bachelor's Degree in Social Communications from Universidad Centroamericana, Managua, which she completed from 2008 to 2011. She furthered her education by obtaining a Digital Marketing Professional certification from the University of Miami, studying from 2020 to 2021. Additionally, she earned a Post-Graduate degree in Marketing from Universidad Americana (UAM) between 2014 and 2015. Her educational background supports her expertise in both traditional and digital marketing.
Background
Alexandra Gutierrez has over a decade of experience in marketing, with a career that spans various roles and industries. She began her professional journey in Nicaragua, where she worked in multiple capacities, including as a Public Relations Advisor at CEM JWT and as a Coordinator of Corporate Social Responsibility at Grupo Financiero Ficohsa. In 2021, she transitioned to the United States, where she continued to build her career in marketing.
Previous Work Experience
Before joining Kaseya, Alexandra held several marketing positions. She worked as a Marketing Coordinator at Profysa from 2015 to 2016, and as an Associate Brand Manager at Solara Labs from 2021 to 2022. Additionally, she served as Executive Director at Vital Voices in 2019 and as a Communications Assistant at Plan International from 2014 to 2015. Her diverse roles have equipped her with a comprehensive understanding of marketing strategies.
Skills and Transition to Digital Marketing
Alexandra Gutierrez possesses a strong ability to quickly absorb and implement new technologies and concepts within a corporate setting. After relocating to the United States, she transitioned from a traditional marketing background to focus on digital marketing. This shift reflects her adaptability and commitment to staying current with industry trends.