Alicia Romo
About Alicia Romo
Alicia Romo is a Partner Marketing & Acquisition Manager at Keap, where she has worked since 2022. She has a background in sales and marketing, with previous roles at Lyft and FiveStars, and holds an Associate's degree in Visual Communications from FIDM.
Current Role at Keap
Alicia Romo serves as the Partner Marketing & Acquisition Manager at Keap, a position she has held since 2022. In this role, she focuses on developing marketing strategies and initiatives aimed at acquiring new partners. Her work contributes to the overall growth and outreach of the company, enhancing its partner network.
Previous Experience at Keap
Prior to her current role, Alicia worked at Keap as the Partner Development Manager from 2020 to 2022. During her tenure, she was responsible for managing relationships with partners and driving partner engagement strategies. Her experience in this position laid the groundwork for her current responsibilities in marketing and acquisition.
Experience at Lyft
Alicia held multiple roles at Lyft, starting as the Business Development Lead from 2018 to 2019, where she focused on expanding business opportunities. She then transitioned to the role of Account Executive - Enterprise Sales from 2019 to 2020, where she managed enterprise-level accounts and sales strategies.
Sales Management Background
Before her time at Lyft, Alicia worked at FiveStars from 2013 to 2018. She began as a Sr Loyalty Consultant and later became the Regional Sales Manager - Outside Sales. In these roles, she developed sales strategies and managed client relationships, contributing to the company's growth in the loyalty program sector.
Educational Background
Alicia Romo studied at the Fashion Institute of Design & Merchandising (FIDM), where she earned an Associate's degree in Visual Communications. This educational background provided her with foundational skills in design and communication, which she has applied throughout her career in marketing and sales.