Leah Byrd
About Leah Byrd
Leah Byrd is the Sr. Manager of Integrated Campaigns at Keap, where she has worked since 2021. She has a background in marketing consulting and account-based marketing, with experience at several companies including LeadMD and CampusLogic.
Work at Keap
Leah Byrd currently serves as the Senior Manager of Integrated Campaigns at Keap. She has held this position since 2021, contributing to the company's marketing efforts for three years. In this role, she focuses on developing and executing integrated marketing campaigns that align with Keap's strategic goals.
Previous Experience in Marketing
Before joining Keap, Leah Byrd worked at LeadMD as a Senior Marketing Consultant, specializing in go-to-market strategies for eight months in 2021. She also held the position of Marketing Consultant at LeadMD for two years from 2019 to 2021. Additionally, she briefly worked at Shift Paradigm as a Senior Marketing Consultant for one month in 2021. Her experience includes roles at CampusLogic, where she served as an Account Based Marketing Manager and Content and Social Media Manager.
Educational Background
Leah Byrd studied at Yavapai College, where she earned an Associate's degree in General Studies from 2007 to 2012. She furthered her education at Arizona State University, obtaining a Bachelor's degree in English Literature from 2013 to 2015. This academic background supports her passion for storytelling in marketing.
Marketing Philosophy and Advocacy
Leah advocates for a heart-centered approach to marketing, emphasizing authenticity and emotional connection. She believes in the transformative power of stories to change perspectives and influence behavior. Her passion for integrating storytelling into marketing strategies combines literature, photography, data, and design.