Vivian Pavlov
About Vivian Pavlov
Vivian Pavlov serves as the Senior Director of Global Sales Operations and Marketing for the Infrastructure Business Segment at Kennametal, a position she has held since 2023. With over 18 years of experience in brand management and product strategy, she has previously worked in various roles at Kennametal and HJ Heinz, and holds an MBA from the University of Pittsburgh Katz Graduate School of Business.
Current Role at Kennametal
Vivian Pavlov serves as the Senior Director of Global Sales Operations and Marketing for the Infrastructure Business Segment at Kennametal. She has held this position since 2023, working from the company's headquarters in Pittsburgh, Pennsylvania. In her current role, she oversees sales operations and marketing strategies, focusing on enhancing the company's market presence and driving revenue growth.
Previous Experience at Kennametal
Prior to her current role, Vivian Pavlov held several positions at Kennametal. She worked as a Market Portfolio Manager for the Infrastructure Segment from 2018 to 2020 and as a Senior Manager of Global Digital Marketing in the Infrastructure Business Segment from 2020 to 2023. Additionally, she served as a Global Product Manager for both the Metal Cutting Segment, specifically WIDIA Holemaking and Kennametal Holemaking, from 2011 to 2018.
Experience at HJ Heinz
Vivian Pavlov gained valuable experience at HJ Heinz, where she worked in various marketing roles from 2004 to 2009. Her positions included Customer Marketing Intern, Brand Management Intern, Marketing Analyst, and Associate Manager of Marketing Innovation & Execution. This experience contributed to her expertise in brand management and marketing strategies.
Education and Expertise
Vivian Pavlov earned her MBA in Marketing from the University of Pittsburgh Katz Graduate School of Business, completing her studies from 2008 to 2011. She also holds a Bachelor of Science in Business Administration (BSBA) in Marketing from the University of Pittsburgh, where she studied from 2002 to 2006. Her educational background supports her specialization in Stage Gate Product Development and full product life-cycle management.
Professional Skills and Specializations
Vivian Pavlov possesses over 18 years of experience in brand management, product strategy, and marketing campaign execution across consumer packaged goods and industrial products sectors. She specializes in revenue management and pricing strategy, ensuring competitive product positioning. Her expertise includes managing product development teams and conducting market research to drive product success.