Alison Lim
About Alison Lim
Alison Lim is a Partner Manager at Klaviyo, focusing on e-commerce strategies for the Asian market. She has a diverse background in business development and customer success across various companies in the tech and marketing sectors.
Current Role at Klaviyo
Alison Lim serves as the Partner Manager for the Asia-Pacific (APAC) region at Klaviyo, a position she has held since 2023. In this role, she focuses on building and managing partnerships that enhance Klaviyo's presence in the APAC market. Her responsibilities include developing strategies that align with the unique needs of e-commerce businesses in the region.
Previous Experience in E-commerce and Business Development
Prior to her current role, Alison held several positions that contributed to her expertise in e-commerce and business development. She worked at BigCommerce as a Regional Account Executive for five months in 2022, where she focused on account management in a remote capacity. Additionally, she was the Enterprise Business Development representative at Recorded Future for one year in Singapore, and she led the Business Development team at Botify for nine months.
Educational Background
Alison Lim studied at Ngee Ann Polytechnic, where she earned a degree in Digital Media Design & Marketing. She also attended the Nanyang Academy of Fine Arts, achieving a qualification in Fashion Marketing & Merchandising. Her educational background provides a foundation for her career in digital marketing and e-commerce.
Specialization in E-commerce Strategies
Alison has a strong focus on developing e-commerce strategies specifically tailored for the Asian market. Her work emphasizes creating personalized customer experiences at scale through digital relationship management. This specialization reflects her keen interest in the growth and development of e-commerce within Asia.
Career Progression in Digital Marketing
Alison's career in digital marketing began as an SEO Executive at iProspect, where she worked for one year. She then transitioned to a Customer Success Manager role at Ahrefs for ten months. These positions helped her build a solid foundation in digital marketing and customer relationship management, which she has leveraged throughout her career.