Ben Stein
About Ben Stein
Ben Stein is a Senior Director of Integrated Marketing at Klaviyo, with a background in various marketing leadership roles at Salesforce and Kochava. He holds an MBA from Gonzaga University and has extensive experience in customer success, digital marketing, and data-driven strategies.
Work at Klaviyo
Ben Stein currently serves as the Senior Director of Integrated Marketing at Klaviyo, a position he has held since 2023. In this role, he focuses on developing and executing integrated marketing strategies that align with the company's objectives. His expertise in customer engagement and data-driven marketing supports Klaviyo's mission to enhance customer experiences and drive growth.
Previous Experience at Salesforce
Ben Stein has extensive experience at Salesforce, where he held multiple roles over several years. He worked as the Director of Marketing for Sales Cloud from 2015 to 2017 and later served as the Senior Campaign Marketing Manager for both Sales Cloud and Data.com. He also held the position of Senior Director of Customer Adoption from 2019 to 2022, where he implemented onboarding and adoption strategies across all Salesforce product lines. His final role at Salesforce was as VP of Digital Customer Success from 2022 to 2023, where he led initiatives to enhance customer engagement.
Experience at Kochava
From 2017 to 2019, Ben Stein worked at Kochava as the Vice President of Marketing. During his tenure, he contributed to the company's marketing strategies and initiatives, focusing on leveraging customer insights to drive marketing effectiveness. His leadership helped enhance Kochava's market presence and customer engagement.
Education and Expertise
Ben Stein holds a Master of Business Administration (MBA) in Marketing from Gonzaga University, which he completed in 2007. He also earned a Bachelor of Business Administration (BBA) with a focus on Marketing and Finance from Gonzaga University in 2006. His educational background provides a strong foundation for his career in marketing and customer success.
Achievements in Marketing Strategy
Throughout his career, Ben Stein has driven continuous innovation in customer success by aligning personalized programs with data-driven insights. He has developed Account Based Marketing programs tailored to specific market segments and industries. His focus on utilizing key performance indicators (KPIs) throughout the marketing funnel has improved measurement and effectiveness in demand generation and strategic campaigns.