Tonya Gordon
About Tonya Gordon
Tonya Gordon is the Manager of Deliverability & Compliance Strategy at Klaviyo, where she has worked since 2022. With extensive experience in email deliverability and compliance across various companies, she has held multiple roles that enhance her expertise in managing email environments and providing strategic guidance to clients.
Current Role at Klaviyo
Tonya Gordon serves as the Manager of Deliverability & Compliance Strategy at Klaviyo, a position she has held since 2022. In this role, she works remotely and focuses on developing and implementing strategies that enhance email deliverability and compliance. She collaborates with various teams, including Product, Enablement, Tech Writers, and Leadership, to shape the future of deliverability strategies within the organization.
Previous Experience at SparkPost
Tonya Gordon has extensive experience at SparkPost, where she held several positions. She was the Manager of Enterprise Deliverability from 2020 to 2021, and prior to that, she served as the Manager of Deliverability and Compliance Operations from 2019 to 2020. Additionally, she worked as a Senior Deliverability Analyst and Compliance Lead from 2017 to 2019, and as a Senior Compliance Analyst from 2015 to 2016. Her roles at SparkPost involved managing email environments and ensuring compliance with industry standards.
Experience at Salesforce Marketing Cloud
Tonya Gordon has a notable history at Salesforce Marketing Cloud, where she held multiple roles. She worked as a Campaign Manager in 2012 for five months and later as a Deployment Specialist from 2011 to 2014. Additionally, she served as a Deliverability Consultant from 2014 to 2015 and as a Marketing Consultant from 2013 to 2014. Her diverse roles provided her with a comprehensive understanding of email marketing and deliverability.
Educational Background
Tonya Gordon studied Pre Law at Northeastern State University from 1990 to 1992. She then pursued further education at Oklahoma State University, where she studied Paralegal from 1992 to 1994. This educational background has contributed to her analytical skills and understanding of compliance in the email marketing industry.
Specialization in Email Deliverability
Tonya Gordon specializes in various aspects of email deliverability, including IP and Domain Reputation Management, Email Authentication Setup and Management, and Mail System Infrastructure. Her unique perspective stems from her experience on both the receiving (ISP) and sending (ESP) sides of email, allowing her to provide strategic deliverability guidance to enterprise customers.