Alexandra Caldwell
About Alexandra Caldwell
Alexandra Caldwell is a Senior OOH Specialist currently working in New York, New York. She has extensive experience in out-of-home media and marketing, having held various roles at Haworth Marketing + Media and Known.
Current Role at Known
Alexandra Caldwell currently serves as a Senior OOH Specialist at Known, a position she has held since 2022. In this role, she focuses on out-of-home advertising strategies and execution, contributing to the company's media initiatives in New York, New York. Her expertise in OOH media enhances Known's capabilities in delivering impactful advertising solutions.
Previous Experience in OOH Media
Prior to her current role, Alexandra worked at Haworth Marketing + Media, where she held multiple positions related to out-of-home media. She served as an OOH Media Supervisor from 2019 to 2021, and as an OOH Media Planner from 2018 to 2019. Additionally, she began her career at Haworth as an OOH Media Assistant from 2017 to 2018. Her experience in these roles provided her with a solid foundation in OOH media planning and execution.
Background in Marketing and Consulting
Alexandra's career in marketing began at Sicora Consulting, Inc., where she worked as a Marketing Associate from 2016 to 2017. She also gained experience as a Social Media and Digital Marketing Intern at the same company in 2016. These roles allowed her to develop skills in marketing strategy and digital engagement, contributing to her overall expertise in the field.
Educational Qualifications
Alexandra Caldwell earned her Bachelor of Science (B.S.) in Business and Marketing Education from the University of Minnesota-Twin Cities, where she studied from 2013 to 2017. Additionally, she studied International Business at ESCI-UPF in 2016 for 11 months. Her educational background has equipped her with a strong understanding of business principles and marketing strategies.
Early Career Experience
Before her roles in marketing and media, Alexandra gained early career experience in various positions, including a Summer Intern at State Farm in 2013, and as a Sales Associate at Famous Footwear from 2011 to 2015. She also worked as a Sales Associate at Payment Service Network from 2015 to 2016 and completed a Retail Merchandising Internship at Marion Parke in 2017. These positions contributed to her customer service and sales skills.