Shawn Keeler
About Shawn Keeler
Shawn Keeler is the Vice President, Analytics Consulting and Commercial Data Strategy Group Lead at Komodo Health in Greater New York City Area, with extensive experience in healthcare analytics and digital measurement.
Current Role at Komodo Health
Shawn Keeler is currently working at Komodo Health as the Vice President, Analytics Consulting and Commercial Data Strategy Group Lead in the Greater New York City Area. In this role, he leads a team that utilizes the Healthcare Map to provide custom analyses for clients. This tool captures the healthcare journey of over 300 million patients, helping healthcare organizations improve patient outcomes through data-driven insights.
Previous Roles and Experience
Shawn Keeler has a rich professional background with experience in several significant roles. He worked at MMA (Marketing Management Analytics) as an Analytic Consulting lead from 2016 to 2019. Before that, he served as the Customer Analytics Lead – Accenture Digital at Accenture from 2014 to 2016. His tenure at Merkle includes roles such as General Manager, Merkle | Brilig, Vice President, Data Solutions Group, and Vice President, Quantitative Solutions Group, from 2012 to 2014. Additionally, he held leadership positions at MRM Worldwide and inVentiv Health and started his career in the financial sector with positions at Pfizer, First USA / Bank One, and WEFA Group.
Educational Background
Shawn Keeler’s educational background includes an MBA from the NYU Stern School of Business, which he completed from 2000 to 2003. He also studied at The London School of Economics and Political Science (LSE) for a year and earned a Bachelor of Arts (BA) in Economics from Colby College, graduating in 1994. His comprehensive education has provided a strong foundation for his extensive career in analytics and data strategy.
Expertise in Healthcare Analytics
Shawn Keeler has extensive experience in healthcare analytics, particularly in leveraging AI to improve patient outcomes. At Komodo Health, he leads initiatives designed to harness data for meaningful insights into patient care. His team’s work with the Healthcare Map allows for advanced data visualization and predictive analytics, helping healthcare providers make informed decisions to enhance patient treatment and operational efficiency.
Skills in Digital Measurement and Marketing Strategy
With a strong background in digital measurement and attribution, Shawn Keeler enhances the effectiveness of marketing strategies. His expertise in media mix optimization helps companies allocate their marketing budgets more effectively. Additionally, his skills in predictive modeling and forecasting are crucial for making data-driven business decisions. His role has consistently involved improving customer engagement and retention through sophisticated customer relationship management (CRM) strategies.