Alec Sunderland Parra
About Alec Sunderland Parra
Alec Sunderland Parra is a Senior Ecommerce Manager at Kosas, where he has worked since 2020. He has previous experience in marketing and site production roles at Carbon38 and adidas, and holds a Bachelor's Degree in Psychology from Pepperdine University.
Work at Kosas
Alec Sunderland Parra has been serving as the Senior Ecommerce Manager at Kosas since 2020. In this role, he oversees the company's online sales strategies and manages the ecommerce platform to enhance customer experience and drive revenue growth. His responsibilities include optimizing the digital shopping experience and implementing effective online marketing campaigns.
Previous Experience at Carbon38
Prior to joining Kosas, Alec worked at Carbon38 in various capacities. He served as the Site Producer for one year from 2016 to 2017, where he focused on managing the website's content and user experience. Following this role, he advanced to the position of Senior Marketing Manager - Retention & Email from 2016 to 2020, where he developed strategies to retain customers and enhance email marketing efforts.
Experience at adidas
Alec Sunderland Parra worked at adidas as a Field Marketing Agent from 2014 to 2016. During his two-year tenure in Denver, Colorado, he was responsible for executing marketing initiatives and promoting the brand through various local events and partnerships. His role involved direct engagement with customers to enhance brand visibility.
Education and Expertise
Alec studied at Pepperdine University, where he earned a Bachelor’s Degree in Psychology from 2009 to 2013. His academic background provides him with insights into consumer behavior, which he applies in his marketing and ecommerce strategies. This educational foundation supports his ability to analyze market trends and customer preferences effectively.