Uli Aschenbrenner
About Uli Aschenbrenner
Uli Aschenbrenner serves as the Head of Marketing at Wiise, bringing over 10 years of experience in SaaS marketing and product management. He has held various roles in notable companies, including KPMG Australia and SitePoint, and specializes in go-to-market strategy and demand generation.
Work at KPMG Australia
Uli Aschenbrenner currently serves as the Head of Marketing at Wiise, a role he has held since 2023. Prior to this position, he worked at KPMG Australia as a Product Marketing Manager for five months in 2023. His experience at KPMG involved developing marketing strategies and initiatives to enhance product visibility and market penetration.
Background in Marketing and Product Management
Uli Aschenbrenner has over 10 years of experience in SaaS marketing and product management. He has held various roles that focus on transforming market opportunities into business growth for both B2B and B2C technology companies. His expertise includes go-to-market strategy and revenue architecture, particularly within the SaaS industry.
Education and Expertise
Uli studied Horticultural Science at the University of Melbourne, where he achieved a Certificate IV from 2003 to 2005. He also completed a Certificate IV in Residential Building at Box Hill Institute in 2006. Additionally, he studied Product Management at Brainmates, where he completed the Essentials of Product Management course in 2020.
Previous Roles and Experience
Before his current role at Wiise, Uli worked at several companies in various capacities. He was the Founder of Acend Apparel from 2016 to 2018 and Contrast Technologies from 2012 to 2014. He also served as a Product Manager (growth) at SitePoint from 2018 to 2021 and as a Product Marketing Manager at ROLLER from 2021 to 2023.
Specialization in Demand Generation
Uli Aschenbrenner specializes in demand generation and creation for technology companies. His focus on developing effective marketing strategies has contributed to business growth and improved market positioning for the organizations he has worked with.