Mirtha Oquendo
About Mirtha Oquendo
Mirtha Oquendo serves as the Sweden Analytics Lead at Kry, a position she has held since 2018. She has a background in engineering and analytics, with previous roles at Mediavest, Mec, and Wunderman.
Work at Kry
Mirtha Oquendo has been serving as the Sweden Analytics Lead at Kry since 2018. In this role, she focuses on leveraging data analytics to drive insights and improve decision-making processes within the organization. Kry is a digital healthcare provider that aims to enhance access to healthcare services through technology. Oquendo's contributions are integral to the company's analytics strategy in Sweden.
Previous Experience in Analytics
Before joining Kry, Mirtha Oquendo worked as an Associate Director at Mediavest from 2015 to 2017 in New York, where she managed analytics projects and developed strategies to optimize media performance. Prior to that, she held the position of Senior Analyst at Mec in London for 11 months in 2014, where she focused on data analysis and reporting. Additionally, she served as a Business Intelligence Supervisor at Wunderman in New York from 2013 to 2014, overseeing business intelligence initiatives.
Education and Expertise
Mirtha Oquendo earned a Bachelor of Engineering degree from Columbia University in the City of New York, completing her studies from 2003 to 2007. She later pursued a Master's degree at FGV EAESP - Escola De Administração De Empresas De São Paulo Da Fundação Getulio Vargas, studying from 2010 to 2011. Her educational background in engineering and business administration provides her with a strong foundation in analytical thinking and problem-solving.
Background
Mirtha Oquendo has a diverse professional background that spans multiple countries and roles in the analytics field. She has worked in major cities such as New York, London, and Stockholm, gaining experience in various aspects of data analysis and business intelligence. Her international experience contributes to her understanding of different markets and analytics practices.