Peter Jensen 📈
About Peter Jensen 📈
Peter Jensen is a Digital Marketing Manager with extensive experience in eCommerce and digital marketing strategies. He has held various roles in notable companies, including Skechers and Lamps Plus, and specializes in creating scalable customer experiences across multiple digital channels.
Current Role at Lamps Plus
Peter Jensen serves as the Digital Marketing Manager at Lamps Plus, a position he has held since 2023. In this role, he is responsible for overseeing digital marketing strategies that enhance the company's online presence and customer engagement. His expertise in digital marketing allows him to implement effective campaigns that align with the company's objectives.
Previous Experience at Skechers
Peter Jensen has extensive experience at Skechers, where he held multiple roles over several years. He worked as a Paid Media Manager from 2022 to 2023, focusing on optimizing paid media strategies. Prior to that, he served as the Retail eCommerce Marketing Manager from 2016 to 2017 and as the eCommerce Marketing Manager from 2017 to 2020. His tenure at Skechers provided him with a strong foundation in digital marketing within the retail sector.
Expertise in Digital Marketing Strategies
Peter Jensen possesses expertise in integrating Salesforce Marketing Cloud and Commerce Cloud, which enhances automation in digital marketing strategies. He specializes in creating scalable and flexible customer experiences across various digital media channels. His focus includes guiding cross-channel plans that encompass Search, Shopping, Display, Social, Mobile, Local, Audio, and Video.
Educational Background
Peter Jensen studied at Pasadena City College, where he focused on Computer Science and achieved a degree in Computer Information Systems from 1998 to 2001. This educational background laid the groundwork for his career in digital marketing and technology, equipping him with the necessary skills to navigate the evolving digital landscape.
Comprehensive Career Overview
Peter Jensen has held various positions in digital marketing and eCommerce across multiple organizations. His career includes roles such as Sr. Manager of Search & Display at Harry & David, Sr. Media Strategist at Apollo Interactive, and Group Director of Search at Initiative. His experience spans over a decade, showcasing his ability to adapt and thrive in the fast-paced digital marketing environment.