Beth Pearson
About Beth Pearson
Beth Pearson is a Digital Marketing Executive with a background in content optimization and analytical skills. She has experience working at Lead Forensics and Webeo, focusing on enhancing brand visibility and measuring marketing campaign success.
Current Role as Digital Marketing Executive
Beth Pearson currently serves as a Digital Marketing Executive at Lead Forensics, a position she has held since 2022. In this role, she focuses on managing and maintaining the organization's website, ensuring it adheres to best practices in digital marketing. She plays a key role in planning and directing marketing campaigns aimed at enhancing brand visibility. Her responsibilities include implementing and analyzing performance metrics to measure the success of these campaigns.
Previous Experience at Lead Forensics
Beth Pearson previously worked at Lead Forensics as a Brand Ambassador for a brief period in 2022. During her two-month tenure in Portsmouth, England, she contributed to the company's marketing efforts. This experience provided her with insights into the brand's positioning and marketing strategies, which she later applied in her current role.
Internship at Webeo
In 2021, Beth Pearson gained valuable experience as a Digital Marketing Intern at Webeo, where she worked for five months in Portsmouth, England. This internship allowed her to develop her skills in digital marketing and content optimization, laying the groundwork for her future roles in the industry.
Education and Expertise
Beth Pearson studied at Solent University, where she achieved a Bachelor of Arts (BA) degree. Her academic background has equipped her with the knowledge and skills necessary for a career in digital marketing. She specializes in optimizing content for various digital formats, including blogs, videos, and audio podcasts, and utilizes her analytical skills to track website traffic flow and identify trends for strategic marketing decisions.