Shannon Carter
About Shannon Carter
Shannon Carter serves as the Head of Marketing at Lead Forensics, where she leads a team of over 30 marketing professionals. With a background in marketing management at various companies, she specializes in developing innovative strategies for the UK market and fostering partnerships to drive growth.
Current Role at Lead Forensics
Shannon Carter serves as the Head of Marketing at Lead Forensics, a position she has held since 2023. In this role, she leads a team of over 30 marketing professionals. Her responsibilities include identifying new customer opportunities and partnerships to drive market expansion. She specializes in crafting innovative marketing strategies tailored specifically for the UK market. Additionally, she plays a key role in nurturing relationships with key stakeholders to support organizational growth.
Previous Experience at Lead Forensics
Prior to her current role, Shannon Carter worked at Lead Forensics as a Senior Marketing Manager from 2022 to 2023. She also held the position of Marketing and Advertising Manager from 2021 to 2022, where she worked in a hybrid capacity. Her tenure at Lead Forensics has contributed to her extensive experience in the marketing field, allowing her to develop skills in team leadership and strategic marketing.
Experience at Microsoft and Checkatrade.com
Shannon Carter has previous experience as a Marketing Manager at Microsoft, where she worked for seven months in 2019 to 2020. Before that, she served as a Business Development Coordinator at Checkatrade.com from 2017 to 2018 for one year. These roles have provided her with a diverse background in marketing and business development, enhancing her expertise in the industry.
Education and Qualifications
Shannon Carter studied at the University of Portsmouth, where she earned a Bachelor's degree in Business, Management, Marketing, and Related Support Services. Additionally, she attended Bracknell & Wokingham College. Her educational background has equipped her with the foundational knowledge necessary for her career in marketing.