Sonny Singh Digpal
About Sonny Singh Digpal
Sonny Singh Digpal is the USA Demand Generation Manager at Lead Forensics, where he specializes in B2B marketing strategies and demand generation. He has a background in promoting real-time tracking software to enhance sales pipelines and engages potential clients through personalized communication.
Current Role as USA Demand Generation Manager
Sonny Singh Digpal currently serves as the USA Demand Generation Manager at Lead Forensics, a position he has held since 2020. In this role, he focuses on developing and implementing demand generation strategies tailored for the U.S. market. His responsibilities include promoting Lead Forensics' real-time tracking software, which helps businesses enhance their sales pipelines by identifying anonymous website visitors. He engages with potential clients through personalized communication, offering demonstrations and trials to showcase the software's capabilities.
Previous Experience at Lead Forensics
Prior to his current role, Sonny Singh Digpal worked at Lead Forensics as a Lead Forensics Specialist from 2014 to 2020. During his six years in this position, he played a key role in promoting the company's tracking software. His efforts were aimed at helping clients understand the benefits of identifying anonymous website visitors, which can lead to improved sales strategies. He also provided insights based on client browsing behavior and contact information, contributing to the overall effectiveness of the sales process.
Education Background
Sonny Singh Digpal completed his education at City of Portsmouth Boys School, where he studied from 1997 to 2002. He also attended Cranswater, although specific details about his studies there are not provided. His educational background laid the foundation for his career in marketing and demand generation, equipping him with essential skills for his roles in the industry.
Expertise in B2B Marketing Strategies
Sonny Singh Digpal specializes in B2B marketing strategies, with a particular focus on demand generation. His expertise includes utilizing insights such as company names, addresses, and browsing behavior to provide competitive advantages to clients. He is known for offering free 20-minute demos and 7-day trials of Lead Forensics software, allowing potential clients to experience the product's benefits firsthand. This approach helps to build relationships and trust with prospective customers.