Tom Packham
About Tom Packham
Tom Packham is a Client Manager at Lead Forensics, specializing in real-time intelligence for B2B lead generation. He utilizes IP tracking and web analytics to enhance sales strategies and improve ROI.
Work at Lead Forensics
Tom Packham has been employed at Lead Forensics as a Client Manager since 2014. In this role, he provides real-time intelligence to identify and convert prospects visiting company websites. He specializes in leveraging IP tracking and web analytics to enhance B2B lead generation strategies. His work focuses on improving ROI-focused B2B lead generation performance through advanced software solutions. Additionally, he offers free demonstrations of Lead Forensics software to potential clients, helping them understand the benefits of the platform.
Previous Experience at Capita Insurance Services
Before joining Lead Forensics, Tom Packham worked at Capita Insurance Services as a Sales Manager from 2009 to 2013. During his four years in this position, he developed skills in sales management and client engagement, which have contributed to his success in his current role. His experience in this capacity has provided him with a solid foundation in understanding client needs and driving sales performance.
Education and Expertise
Tom Packham studied at Oaklands Catholic School. His educational background has equipped him with the foundational knowledge necessary for his career in sales and client management. He specializes in leveraging IP tracking and web analytics, which are critical components in enhancing B2B lead generation strategies. His expertise allows him to help sales teams create additional selling opportunities by providing detailed visibility of website visitors.
B2B Lead Generation Strategies
Tom Packham focuses on improving B2B lead generation performance through advanced software solutions. He utilizes real-time intelligence to identify hot prospects and convert them into clients. His approach emphasizes ROI-focused strategies, ensuring that businesses can maximize their lead generation efforts effectively. By providing insights into website visitor behavior, he enables sales teams to capitalize on potential opportunities.