Leadfeeder
Leadfeeder is a B2B lead generation software that identifies companies visiting a website and tracks their onsite activity, offering various pricing plans and integrations with major CRM and marketing tools.
Services
Leadfeeder offers services tailored to B2B lead generation by identifying companies visiting a website and tracking their onsite activity. Among the services are a 14-day free trial and a free plan called Leadfeeder Lite, providing leads data from the last 7 days with limited functionality. The platform integrates with major CRM and marketing automation tools like Salesforce, HubSpot, Pipedrive, and more, enabling seamless data transfer and easy follow-up with potential clients.
Products
Leadfeeder's primary product is its lead generation software which identifies website visitors and provides detailed insights on their behavior. The software includes a feature called Leadfeeder Contacts™ to find decision-makers within visiting companies, offering their email addresses, phone numbers, and LinkedIn profiles. Another product, the IP Enrich API, converts IP addresses into real-time, accurate firmographic data. Leadfeeder also integrates with Google Data Studio for creating custom dashboards and offers native integrations with tools like Google Ads, Mailchimp, ActiveCampaign, and Zapier.
Pricing
Leadfeeder's pricing is based on the number of companies identified monthly. The plans start at $99 per month when billed annually, covering up to 50 identified companies. Besides the paid plans, Leadfeeder provides a free plan—Leadfeeder Lite—which offers unlimited users and data from the last 7 days. This tiered pricing model allows businesses of different sizes to choose the plan that best fits their needs and budget.
Integrations
Leadfeeder supports multiple integrations to streamline workflows and enhance productivity. It integrates with major CRM and marketing automation tools, including Salesforce, HubSpot, Pipedrive, Zoho, Microsoft Dynamics, and Slack. Native integrations are also offered with Google Ads, Mailchimp, ActiveCampaign, and Zapier. Additionally, Leadfeeder’s Google Data Studio connector makes it easy to pull data into custom dashboards for further analysis and reporting.
Legal Compliance
Leadfeeder is committed to data privacy and is fully compliant with GDPR requirements. They recommend that users mention Leadfeeder's use alongside Google Analytics in their privacy policies to maintain transparency and compliance. This ensures that users' data is handled according to the latest legal standards, fostering trust and security for all parties involved.