Yunshan Du

Ad Operations Analyst @ Liftoff Mobile

About Yunshan Du

Yunshan Du is an Ad Operations Analyst currently working at Salesforce in Toronto, Ontario, Canada. He holds a Master of Science from Northwestern University and a Bachelor of Science from Beijing Foreign Studies University, and has previous experience in public relations and account management.

Current Role at Salesforce

Yunshan Du currently serves as a Digital Analyst at Salesforce, a position held since 2016. In this role, Du focuses on analyzing digital marketing strategies and optimizing performance metrics to enhance customer engagement and drive business growth. The experience gained at Salesforce contributes to a robust understanding of digital analytics in a leading technology company.

Previous Experience in Ad Operations

Prior to joining Salesforce, Yunshan Du worked as an Ad Operations Analyst, where responsibilities included managing advertising campaigns and analyzing performance data. This role built upon earlier experiences in public relations and account management, providing a comprehensive background in the advertising sector.

Educational Background

Yunshan Du holds a Master of Science degree from Northwestern University, completed from 2014 to 2015. Prior to this, Du earned a Bachelor of Science degree from Beijing Foreign Studies University, studying from 2010 to 2014. This educational background equips Du with strong analytical and communication skills relevant to the field of digital analytics.

Professional Experience in China

Yunshan Du has diverse professional experience in China, having worked at Weber Shandwick as an Account Executive for the Mercedes-Benz account for three months in 2013. Additionally, Du interned with the sales team at Delphi for two months in the same year and served as a Public Relations Associate at Intel Corporation from 2013 to 2014. These roles provided foundational skills in sales, public relations, and account management.

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