Linqia
Linqia is a digital marketing platform that specializes in influencer marketing, offering comprehensive services from creative strategy to campaign management, and has partnerships with over 650 brands.
Services
Linqia offers a robust platform that leverages 1.5 billion data points to aid in creative strategy and influencer discovery. Their managed services include comprehensive content and influencer strategies, personalized service and support, influencer negotiations, content rights management, and custom music creation. They provide a single dashboard for brand-safety requirements, content management, approvals, and reporting, facilitating streamlined campaign oversight. Linqia also employs multivariate testing to optimize in-flight assets, amplifying high-performing variations to maximize campaign efficiency.
Influencer Discovery
Linqia utilizes advanced technology, including Google Vision, for influencer discovery. This approach allows them to identify the most suitable influencers for various campaigns by analyzing visual and contextual data. By leveraging such technology, Linqia ensures brands connect with influencers that align with their target audience and campaign objectives.
Brand Partnerships
Linqia has established partnerships with over 650 brands. This extensive network allows them to tailor their offerings to meet the specific needs of diverse clients, ensuring effective influencer collaborations and content strategies. Their partnerships span various industries, highlighting Linqia's versatility and wide-reaching impact in the influencer marketing domain.
Campaign Management
Linqia provides comprehensive campaign management services, covering every stage from kickoff to end-of-program reporting. This includes creator oversight, ensuring that content aligns with brand guidelines and campaign goals. Their in-house creative direction services encompass pre-production, production, and post-production phases, ensuring high-quality campaign content. Additionally, Linqia's platform supports thorough reporting, offering clear insights into campaign performance and impact.