Mitchell Brand
About Mitchell Brand
Mitchell Brand is a Senior Manager of Marketing Operations at Litera, where he applies advanced data analysis techniques to enhance marketing strategies. He has a diverse background in marketing operations, having worked for various companies including King Soopers, TIBCO, and Blend.
Work at Litera
Mitchell Brand currently serves as the Senior Manager of Marketing Operations at Litera, a position he has held since 2023. In this role, he focuses on utilizing advanced data analysis techniques to extract actionable insights from marketing data. He oversees the planning and execution of complex, multi-channel marketing campaigns aimed at driving lead generation and revenue growth. Additionally, he develops and implements a comprehensive marketing technology strategy that aligns with the company's business objectives.
Previous Experience in Marketing Operations
Prior to his current role, Mitchell Brand worked at Blend as the Marketing Operations Manager from 2022 to 2023. He also held multiple positions at TIBCO in 2021 and 2022, including Associate Manager and Manager of Marketing Operations. His responsibilities included implementing data governance policies to ensure data integrity and compliance, as well as streamlining marketing processes for efficiency and scalability. His diverse experience in marketing operations has equipped him with the skills necessary to manage complex marketing initiatives.
Background in Retail Management
Mitchell Brand began his career in retail management, working as an Assistant Store Manager at Abercrombie & Fitch from 2009 to 2014. He then transitioned to the grocery sector, serving as the Assistant Merchandising Manager at King Soopers/City Market from 2013 to 2016. This background in retail has provided him with valuable insights into consumer behavior and merchandising strategies, which he applies in his marketing operations roles.
Education and Expertise
Mitchell Brand earned his Bachelor's degree in Marketing from Regis University, where he studied from 2017 to 2019. His academic background has laid the foundation for his expertise in marketing operations, data analysis, and strategic planning. This education, combined with his hands-on experience in various marketing roles, has enabled him to develop a comprehensive understanding of the marketing landscape.