Adam Paul
About Adam Paul
Adam Paul serves as the Executive Director of Media Alliances at LiveRamp, bringing extensive experience in interactive marketing and media partnerships. His career includes leadership roles at notable companies such as Eyeblaster, BoomBox, and Acxiom, where he has successfully executed campaigns for major brands.
Current Role at LiveRamp
Adam Paul currently serves as the Executive Director of Media Alliances at LiveRamp, a position he has held since 2023. In this role, he focuses on managing and developing media alliances, utilizing strategic partnerships to improve business operations. His extensive experience in the media and marketing sectors supports his leadership in this capacity.
Previous Experience at LiveRamp
Prior to his current role, Adam Paul held several positions at LiveRamp, including Managing Director of Advanced TV from 2018 to 2020 and VP, Head of Advanced TV Demand from 2020 to 2022. His tenure at LiveRamp has spanned multiple years, during which he has contributed to the company's growth in the media alliances sector.
Background in Media and Marketing
Adam Paul has a diverse background in media and marketing, having worked in various roles across multiple organizations. He was a Sales Manager at Eyeblaster for one month in 2005, and later served as Group Account Director at BoomBox from 2009 to 2011. His experience includes managing interactive marketing campaigns for notable brands such as American Express, Johnson & Johnson, and Unilever.
Education and Expertise
Adam Paul studied at the University of Colorado Boulder from 1994 to 1998. He possesses strong consultative and strategic skills, particularly in business development. His educational background, combined with his extensive professional experience, contributes to his expertise in the media alliances field.
Career Progression and Roles
Throughout his career, Adam Paul has held various significant positions, including Director of Business Development at ID Society from 2006 to 2009, Vice President of Strategic Sales at EXPO Communications, Inc. from 2011 to 2015, and Vice President of Client Development at HelloWorld, Inc. from 2015 to 2016. His career reflects a consistent focus on media and marketing leadership.