Alexander Haddon

Measurement Solutions Specialist @ LiveRamp

About Alexander Haddon

Alexander Haddon is a Measurement Solutions Specialist currently employed at LiveRamp in Chicago, Illinois. He has a background in analytics and data, with previous roles at Spark Foundry and the Indiana Youth Institute, and holds a Bachelor's Degree in Psychology and Criminology from Butler University.

Current Role at LiveRamp

Alexander Haddon serves as a Measurement Solutions Specialist at LiveRamp, a position he has held since 2021. In this role, he focuses on developing and implementing measurement solutions that enhance data-driven marketing strategies. His work contributes to optimizing client campaigns and improving overall marketing effectiveness in the Chicago, Illinois area.

Previous Experience at Spark Foundry

Prior to his current role, Alexander Haddon worked at Spark Foundry in various capacities. He began as an Analyst in 2018 for nine months, followed by a position as Sr. Analyst in Analytics & Insights for eight months. He later advanced to Manager of Analytics & Insights from 2019 to 2021 for two years. His experience at Spark Foundry involved analyzing data to provide insights that informed marketing strategies.

Educational Background

Alexander Haddon earned a Bachelor’s Degree in Psychology and Criminology from Butler University, where he studied from 2013 to 2017. His education provided him with a strong foundation in analytical thinking and research methodologies, which he applies in his professional roles.

Internship Experience

Alexander has gained valuable experience through various internships. He worked as a Data Intern at the Indiana Youth Institute from 2016 to 2017 for seven months, and as a Marketing Intern at Eleven Fifty Academy from 2014 to 2015 for eleven months. Additionally, he completed a Fall Internship with the U.S. Marshals Service in 2016 for three months. These roles helped him develop skills in data analysis and marketing.

Professional Involvement with Advertising Research Foundation

In addition to his role at LiveRamp, Alexander Haddon has been involved with the Advertising Research Foundation (ARF) as a Young Pro in the Identity Resolution Working Group since 2020. This position allows him to collaborate with industry professionals on initiatives related to identity resolution and data analytics.

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