Chloe Fisher
About Chloe Fisher
Chloe Fisher serves as the Acting Director of Addressability at LiveRamp in Sydney, Australia, where she focuses on operationalizing data and analytics for enterprise businesses. With a background in media and public relations, she has held various roles in customer success and account management across notable companies in the digital marketing sector.
Work at LiveRamp
Chloe Fisher serves as the (Acting) Director of Addressability for the Australia and New Zealand (ANZ) region at LiveRamp. She has held this position since 2020, contributing to the company's efforts in operationalizing data and analytics for enterprise businesses. In her role, she focuses on empowering marketers, publishers, and platforms to adopt data-driven strategies, especially during periods of identity flux in the marketing landscape. Her work involves leveraging customized media attribution solutions and the GA360 web analytics solution.
Previous Experience in Digital Marketing
Before joining LiveRamp, Chloe Fisher worked at Integral Ad Science as the Account Director of Customer Success for the ANZ region from 2018 to 2020. Prior to that, she was a Senior Customer Success Manager at Datalicious from 2016 to 2018. Her experience also includes a role as an Account Coordinator at AC Agency in 2013. These positions have equipped her with extensive knowledge in enterprise data solutions, web analytics, and digital marketing.
Education and Expertise
Chloe Fisher has a strong educational background in media and public relations, having earned a Bachelor of Arts in Media from Macquarie University from 2010 to 2013. Additionally, she studied at The National Institute of Dramatic Arts (NIDA), where she completed a Diploma in Television Presenting and Presenting to Camera in 2012. She also holds a High School Certificate from Willoughby Girls High School, completed in 2008. This diverse education supports her expertise in marketing and analytics.
Background
Chloe Fisher's career spans various roles in the marketing and advertising sectors, primarily focused on customer success and data solutions. She began her professional journey in 2013 as an Account Coordinator and has progressively taken on more significant responsibilities, culminating in her current leadership role at LiveRamp. Her experiences in Sydney, Australia, have shaped her understanding of the digital marketing landscape and the importance of data-driven decision-making.
Passion for Marketing and Advertising
Chloe Fisher is passionate about the evolving marketing and advertising landscape. She actively seeks new opportunities for businesses to leverage data and analytics, aiming to foster long-term, people-based strategies. Her commitment to empowering industry stakeholders reflects her dedication to adapting to changes in the market and enhancing the effectiveness of marketing initiatives.