Jesse Feldman

Senior Manager, Product Marketing @ Loom

About Jesse Feldman

Jesse Feldman is a Senior Manager of Product Marketing at Loom, where he leads integrated go-to-market strategies and oversees Lifecycle Marketing and Demand Generation. He has extensive experience in content marketing and product marketing, having held various roles at companies such as Monetate, NewsCred, and MURAL.

Current Role at Loom

Jesse Feldman serves as the Senior Manager of Product Marketing at Loom, a position he has held since 2023. In this role, he leads the development of integrated go-to-market strategies aimed at enhancing self-serve upsell opportunities and generating pipeline growth. He also oversees Lifecycle Marketing and Demand Generation strategies, contributing to the overall marketing efforts of the company. His work is particularly significant following Loom's acquisition by Atlassian in November 2023, where he plays a key role in shaping the product marketing strategy.

Previous Experience in Marketing

Prior to his current position, Jesse Feldman held various marketing roles across multiple organizations. He worked at Monetate (acquired by Kibo Commerce) as the Senior Manager of Growth Marketing for one month in 2020 and as the Content Marketing Manager from 2019 to 2020. He also served as the Content Marketing Manager at NewsCred from 2018 to 2019. Additionally, he has experience in demand generation, having worked as the Director of Demand Generation at Rocketrip in 2020.

Educational Background

Jesse Feldman has a strong educational background in publishing and English. He earned a Master of Science in Publishing from Pace University and a Bachelor of Arts in English from McDaniel College. He also attended General Assembly, where he completed a Programming for Non-Programmers Bootcamp, enhancing his technical skills relevant to his marketing roles.

Career Development in Content Strategy

Throughout his career, Jesse has focused on content strategy and marketing. He worked at the Association of National Advertisers in various roles, including Director of Content Strategy and Sr. Manager of Content Creation & Partnerships. His experience also includes positions at Penguin Group USA, where he served as an Assistant Editor and Associate Editor, contributing to his expertise in content creation and management.

Short-Term Roles and Freelancing

In addition to his long-term positions, Jesse Feldman has taken on several short-term roles. He worked as a Content Marketing Manager at Kustomer for two months in 2019 and as a Senior Manager of Product Marketing at MURAL for four months in 2022. He also freelanced as a writer at PetCareRx from 2012 to 2013, showcasing his versatility in content development.

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