Sarah Pfafflin
About Sarah Pfafflin
Sarah Pfafflin is a seasoned researcher and content curator with over 20 years of experience in the financial services industry. She has held various marketing roles at notable companies, including IOOF Holdings Ltd and Commonwealth Bank, and currently works at Lucy Bingle and Agile Print Media in Sydney, Australia.
Current Role at Lucy Bingle | LinkedIn Marketing Experts
Sarah Pfafflin has been serving as a Researcher & Content Curator at Lucy Bingle | LinkedIn Marketing Experts since 2020. In this role, she focuses on developing and curating content that aligns with the company's marketing strategies. Her extensive experience in the financial services sector informs her approach, allowing her to create relevant and impactful content for diverse audiences.
Experience in Financial Services Industry
With over 20 years of experience in the financial services industry, Sarah Pfafflin has developed a deep understanding of complex, multi-brand businesses. She has held various marketing roles, including National Marketing Manager - Advice at IOOF Holdings Ltd from 2013 to 2017 and Senior Marketing Manager - Northern Region Advice & Trustee from 2009 to 2013. Her tenure at Commonwealth Bank as Product Communications Manager from 2000 to 2005 further solidified her expertise in this sector.
Educational Background in Marketing and Financial Services
Sarah Pfafflin studied at Sydney Institute of Technology, where she earned an Advanced Diploma of Public Relations. She also completed a Diploma of Financial Markets at Kaplan Australia, enhancing her knowledge in financial services. Additionally, she pursued Leadership and Management and Business Writing at AIM Education & Training, equipping her with skills essential for effective communication and leadership in marketing.
Previous Marketing Roles and Contributions
Prior to her current roles, Sarah Pfafflin worked as Marketing Manager at Mason Stevens from 2018 to 2020 and held various positions at IOOF Holdings Ltd, including Senior Communications Manager from 2006 to 2009. Her experience encompasses a range of marketing functions, where she demonstrated a strong strategic focus and a culture of ideas, enabling her to deliver creative and analytical marketing solutions across multiple channels.
Commitment to Accuracy in Marketing and Communications
Sarah Pfafflin possesses a tenacious appetite for accuracy and consistency in marketing and communications. This commitment is evident in her work across various roles, where she has prioritized delivering high-quality content and marketing strategies. Her focus on precision contributes to effective communication and strengthens brand messaging in the financial services industry.