Lunar Strategy: The Crypto Ecosystem Growth Agency

Lunar Strategy understands the significant shift away from traditional marketing strategies that Web3 projects require. Having partnered with leading crypto, NFT and metaverse companies worldwide, Lunar has mastered what it takes to succeed in this ever-competitive landscape. Our approach focuses on what matters most: genuine community growth, strategic partnerships, building long-term engagement and establishing authority

Company Overview

Lunar Strategy operates as a growth agency focused on the crypto ecosystem, specifically within the Web3, NFT, and metaverse sectors. Founded in 2019, the company is headquartered in Lisbon, Portugal, and employs a team of 21 professionals. Lunar Strategy aims to enable Web3 and crypto companies to achieve long-term scalability and foster genuine community growth. The agency distinguishes itself by adopting tailored marketing approaches that cater to the unique needs of Web3 projects, moving away from traditional marketing methods.

Services Offered

Lunar Strategy provides a range of services designed to support Web3 projects. These include social media management, go-to-market strategy development, influencer marketing, public relations, and Web3 paid advertising. The agency has successfully managed over 50 paid advertising campaigns, demonstrating expertise in platform policies and best practices. Additionally, Lunar Strategy offers a comprehensive guide to strategic fundraising, focusing on collaborations with key opinion leaders in the crypto space.

Industry Partnerships

Lunar Strategy partners with leading companies in the crypto, NFT, and metaverse industries worldwide. Since its inception, the agency has collaborated with over 200 Web3 projects, raising more than $200 million for clients. The agency also operates an investor arm, Lunar3 Capital, which assists startups with key opinion leader investor rounds. This extensive network enhances its ability to connect clients with influential figures in the crypto ecosystem.

Educational Initiatives

Lunar Strategy hosts a dedicated academy for Web3 marketing education, aiming to equip individuals and organizations with the necessary skills to navigate the evolving landscape of digital marketing in the crypto space. The agency also maintains a blog featuring over 190 articles that provide insights into Web3 marketing strategies. This commitment to education reflects Lunar Strategy's focus on building authority and long-term engagement within the industry.

Recognition and Awards

Lunar Strategy has received several accolades for its contributions to the marketing and advertising industry. In 2022, the agency was recognized as a Top Blockchain Company, Best Crypto & NFT Agency, and Top Digital Company. These awards highlight the agency's commitment to excellence and its impact on the growth of Web3 and crypto companies.

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