Kuhu Singh
About Kuhu Singh
Kuhu Singh is a Demand Generation Manager with expertise in the B2B SaaS industry, currently working at mabl since 2022. She has held various marketing roles, including positions at Optimizely and WERP-India, and possesses strong skills in paid media strategies.
Current Role at mabl
Kuhu Singh serves as the Demand Generation Manager at mabl, a position she has held since 2022. In this role, she focuses on driving demand generation strategies and initiatives to enhance the company's market presence. Her work is conducted remotely, allowing her to collaborate with teams across various locations. Singh's responsibilities include developing and executing marketing campaigns that align with mabl's objectives.
Previous Experience at Optimizely
Kuhu Singh has held multiple positions at Optimizely, including Marketing Campaigns Coordinator in 2020, where she worked for three months in Amsterdam. She later served as Paid and Campaigns Manager in 2022 for another three-month period. Additionally, she worked as Marketing Coordinator from 2020 to 2022 for two years. Her roles involved managing marketing campaigns and implementing paid media strategies.
Experience at WERP-India
Prior to her tenure at Optimizely, Kuhu Singh worked as a Content Writer at WERP-India in 2018 for eleven months. In this role, she was responsible for creating content that supported the company's marketing efforts. This experience contributed to her understanding of content strategy and its importance in demand generation.
Role at Enactus
Kuhu Singh served as the Marketing Manager at Enactus from 2020 to 2021 for one year. In this capacity, she managed marketing initiatives aimed at promoting Enactus's mission and activities. This role further developed her skills in campaign management and marketing strategies.
Education and Expertise
Kuhu Singh earned her Bachelor's degree in International Business from Vrije Universiteit Amsterdam (VU Amsterdam), where she studied from 2019 to 2022. Her academic background, combined with her expertise in B2B SaaS industry demand generation and campaign management, has equipped her with the skills necessary for her current role. Singh is recognized for her strong skills in paid media strategies and her proactive approach to marketing initiatives.