Devashish Bariko

Growth Marketing Manager @ Mailmodo

About Devashish Bariko

Devashish Bariko is a Growth Marketing Manager currently working at Mailmodo in Bengaluru, India. He has a background in graphic design and marketing, with experience in various roles at companies such as E-Cell, IIT-ISM and Mailer Daemon.

Current Role as Growth Marketing Manager

Devashish Bariko currently serves as the Growth Marketing Manager at Mailmodo, a position he has held since 2023. His role involves overseeing marketing strategies aimed at driving growth and enhancing user engagement. He operates in a hybrid work environment based in Bengaluru, Karnataka, India.

Previous Experience at Mailmodo

Before his current role, Devashish worked at Mailmodo as a Marketing Executive from 2022 for 11 months. He also held the position of Graphic Design Intern in 2021 for 2 months. During his time at Mailmodo, he led the creation of a high-value free lead magnet called the Email Design System and developed internal sales enablement materials focused on Shopify integrations.

Background in Graphic Design

Devashish has a strong background in graphic design, having worked as Lead Graphic Designer at E-Cell, IIT-ISM from 2019 to 2021 and as a Graphic Designer from 2018 to 2019. He also served as Head Graphic Designer at Srijan, IIT-ISM Dhanbad for 1 month in 2020 and as a Senior Graphic Designer at Mailer Daemon from 2019 to 2021.

Educational Qualifications

Devashish Bariko studied at the Indian Institute of Technology (Indian School of Mines), Dhanbad, where he earned a Bachelor of Technology (BTech) degree in Mechanical Engineering from 2017 to 2021. His education provided a foundation for his analytical and technical skills in marketing and design.

Contributions to SEO and Marketing

Devashish has made significant contributions to SEO and marketing strategies. He implemented AI techniques that boosted SEO, leading to substantial traffic increases. He also headed three impactful SEO projects, deploying over 700 pages and generating significant user engagement, including over 40,000 user sessions and more than 5 demos booked through curated email subject lines.

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