Rachel Myers
About Rachel Myers
Rachel Myers is a Senior Social Media and PR Specialist at Mead & Hunt, with a background in digital marketing and public relations. She has held positions at the University of South Carolina and the South Carolina Bar, focusing on strategic marketing, content management, and social media engagement.
Work at Mead & Hunt
Rachel Myers currently serves as the Senior Social Media and PR Specialist at Mead & Hunt, a position she has held since 2022. In this role, she focuses on enhancing the company's social media presence and public relations strategies. Her responsibilities include developing and implementing marketing campaigns that align with the company's objectives.
Previous Experience at UofSC College of Engineering and Computing
Before joining Mead & Hunt, Rachel Myers worked at the University of South Carolina College of Engineering and Computing as a Digital Marketing Strategist from 2018 to 2022. During her four years in this role, she led a significant redesign and restructuring project of the marketing site, which included implementing governance policies and managing over 700 pages of content. She also redesigned the college intranet to improve internal communications and acted as the college's webmaster, ensuring compliance with WCAG digital accessibility guidelines.
Background in Public Relations and Content Strategy
Rachel Myers has a background in public relations and content strategy, having worked as a Public Relations Coordinator and Content Strategist at the South Carolina Bar from 2014 to 2018. In this role, she developed and executed communication strategies to enhance the organization's public image. Prior to that, she served as a Public Information Specialist at the South Carolina Department of Education from 2012 to 2014.
Education and Expertise
Rachel Myers earned her Bachelor of Arts in Journalism and Mass Communications with a focus on Advertising from the University of South Carolina, completing her studies from 2008 to 2012. Her educational background provides her with a strong foundation in communication strategies, digital marketing, and social media management.
Skills in Digital Marketing and Analytics
Throughout her career, Rachel Myers has developed skills in digital marketing and analytics. She has managed social media accounts across various platforms, including Facebook, Twitter, and Instagram. Additionally, she has utilized Google Analytics to track the effectiveness of marketing campaigns, enabling her to make informed decisions to enhance user experience.