Vicky Myers
About Vicky Myers
Vicky Myers is a Senior Marketing Executive at Mettler-Toledo International, Inc, where she has worked since 2021. With extensive experience in B2B communications and marketing, she actively participates in industry forums and has a strong focus on integrating PR strategies with marketing efforts.
Work at Mettler-Toledo International
Vicky Myers has been serving as a Senior Marketing Executive at Mettler-Toledo International, Inc since 2021. Located in Salford, England, she has contributed to the company's marketing strategies for three years. In her role, she developed and implemented a comprehensive internal communications strategy that enhanced employee engagement. Additionally, she played a key role in launching a successful B2B marketing campaign specifically targeting the food processing and manufacturing industry.
Education and Expertise
Vicky Myers completed her education at Priesthorpe High School, where she achieved 9 GCSEs from 1994 to 1999. She furthered her studies at Leeds Beckett University, earning a BTEC HND in Public Relations and Business from 2002 to 2004, and later obtained a CIPR Advanced Certificate in Public Relations in 2008. Her educational background supports her expertise in communications and marketing, particularly in B2B contexts.
Previous Work Experience
Before her current position at Mettler-Toledo International, Vicky Myers held various roles in communications and marketing. She worked at Equity Solutions Group as a Communications and Marketing Officer from 2012 to 2016, and later as Communications and Marketing Manager for nine months in 2016. Her earlier experience includes positions at Bradford Council as a Benefits Administrator and Engagement and Communications Officer, and as a Communications Manager at Atkins and Frog Education.
Industry Participation
Vicky Myers actively participates in industry forums and workshops to remain informed about the latest trends in B2B communications and marketing. This involvement indicates her commitment to professional development and staying current with industry advancements, which is essential for her role in marketing.
Strategic Management Skills
In her professional capacity, Vicky Myers utilizes a strategic approach to manage cross-functional teams and projects. She ensures that marketing initiatives align with overarching business objectives, demonstrating her capability in integrating public relations strategies with marketing efforts to enhance brand visibility and engagement.